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Number of items: 11.

2019

Marbach, J., Lages, C., Nunan, D. and Ekinci, Y. (2019) Consumer engagement in online brand communities: the moderating role of personal values. European Journal of Marketing, 53 (9). pp. 1671-1700. ISSN 0309-0566 doi: https://doi.org/10.1108/ejm-10-2017-0721

2017

Nunan, D. and Di Domenico, M. (2017) Big data: a normal accident waiting to happen? Journal of Business Ethics, 145 (3). pp. 481-491. ISSN 1573-0697 doi: https://doi.org/10.1007/s10551-015-2904-x

2016

Marbach, J., Lages, C. R. and Nunan, D. (2016) Who are you and what do you value? Investigating the role of personality traits and customer-perceived value in online customer engagement. Journal of Marketing Management, 32 (5-6). pp. 502-525. ISSN 1472-1376 doi: https://doi.org/10.1080/0267257X.2015.1128472

2015

Nunan, D. and Di Domenico, M. (2015) Exploring reidentfication risk: is anonymization a promise we can keep? International Journal of Market Research, 58 (1). pp. 19-34. ISSN 1470-7853

Nunan, D. (2015) Addressing the market research skills gap. International Journal of Market Research, 57 (2). pp. 177-178. ISSN 1470-7853 doi: https://doi.org/10.2501/IJMR-2015-000

2014

Di Domenico, M., Daniel, E. and Nunan, D. (2014) 'Mental mobility’ in the digital age: entrepreneurs and the online home-based business. New Technology, Work and Employment, 29 (3). pp. 266-281. ISSN 1468-005X doi: https://doi.org/10.1111/ntwe.12034

Insley, V. and Nunan, D. (2014) Gamification and the online retail experience. International Journal of Retail & Distribution Management., 42 (5). pp. 340-351. ISSN 0959-0552 doi: https://doi.org/10.1108/IJRDM-01-2013-0030

2013

Nunan, D. and Yenicioglu, B. (2013) Informed, uninformed and participative consent in social media research. International Journal of Market Research, 55 (6). pp. 791-808. ISSN 1470-7853

Nunan, D. and Di Domenico, M. (2013) Market research and the ethics of big data. International Journal of Market Research, 55 (4). pp. 505-520. ISSN 1470-7853

2012

Nunan, D. and Cook, A., (2012) Social media research: influencing the influencers. Report. Henley Centre for Customer Management

2011

Nunan, D. and Knox, S. (2011) Can search engine advertising help access rare samples? International Journal of Market Research, 53 (4). pp. 523-540. ISSN 1470-7853

This list was generated on Tue Dec 1 19:00:21 2020 UTC.

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