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Artificial intelligence applications in TV industry workflow

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Guedes, A. ORCID: https://orcid.org/0000-0003-0110-9975 (2025) Artificial intelligence applications in TV industry workflow. Proceedings of the Brazilian Symposium on Multimedia and the Web (WebMedia’2025). (In Press)

Abstract/Summary

The TV industry is going through a major change due consumers need for high-quality, diverse, and customized content. This leads to increase production costs while the production time shrink. To deal with these challenges, the industry is levering the use of Artificial Intelligence to improve and optimize their processes. This paper gives a summary of how it is being used in existing literature and publicly available use cases. But different than other works, we put them application in perspective of the TV Industry workflow of pre-production, production, post-production, and distribution.

Item Type Article
URI https://centaur.reading.ac.uk/id/eprint/124772
Refereed No
Divisions Science > School of Mathematical, Physical and Computational Sciences > Department of Computer Science
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