Corporate identity and the missing link to corporate reputation

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Rose, S. ORCID: https://orcid.org/0000-0002-1212-8314, Hillenbrand, C. ORCID: https://orcid.org/0000-0002-2929-5098 and Money, K. (2009) Corporate identity and the missing link to corporate reputation. In: Global brand conference: branding and society, 1-3 Sep 2009, Cambridge, UK. (Unpublished)

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Item Type:	Conference or Workshop Item (Paper)
Refereed:	No
Divisions:	Henley Business School > Leadership, Organisations and Behaviour Henley Business School > Marketing and Reputation University of Reading Malaysia
ID Code:	20129
Additional Information:	SchoolMan_0809_13052011AS

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University of Reading