A behavioural approach to CRM systems evaluationMcCalla, R., Ezingeard, J.-N. and Money, K. (2003) A behavioural approach to CRM systems evaluation. Electronic Journal of Information Systems Evaluation, 6 (2). ISSN 1566-6379 Full text not archived in this repository. It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing. Official URL: http://www.ejise.com/main.html
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