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What drives city branding?

Murray, C. B. (2012) What drives city branding? Urban Design Journal, Summer (123). ISSN 1750 712X

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Official URL: http://www.udg.org.uk/publications/urban-design-jo...

Abstract/Summary

The article revises the role of architecture and iconic buildings in the branding of urban spaces.

Item Type:Article
Refereed:Yes
Divisions:Henley Business School > Real Estate and Planning
ID Code:39724
Publisher:urban Design Group

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