Theoretical foundations of equity based foreign market entry decisions: a review of the literature and recommendations for future researchSurdu, I. and Mellahi, K. (2016) Theoretical foundations of equity based foreign market entry decisions: a review of the literature and recommendations for future research. International Business Review, 25 (5). pp. 1169-1184. ISSN 0969-5931
It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing. To link to this item DOI: 10.1016/j.ibusrev.2016.03.001 Abstract/SummaryThis paper reviews the theoretical foundations of the equity based foreign market entry (FME) decisions literature. We analyse 1055 academic FME papers published over four decades (1970–2013). We identify and analyse the theories that informed and guided FME research over time. Our review indicates that scholars have recently started to challenge some of the core assumptions of established theories, draw on and integrate insights from multiple theoretical perspectives which, in turn, generated a multiplicity of approaches for studying FME decisions and their performance outcomes. The paper discusses the explanatory power of the different theories, assesses the relevance of the different theoretical perspectives to our understanding of current FME phenomena and recommends directions for further research.
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