Abstract/Summary

Post-merger and acquisition (M&A) integration is especially important for the services industry, where value co-creation between actors plays crucial role. This paper is a qualitative single case study of a multinational company (MNE) in information technology (ICT) industry, and the post-acquisition processes of its subsidiary in Russia. The main contribution of this article is the application of a value co-creation view, which until now has only been applied in the field of service industry research, to the settings of the international business. We also identify the actors and their roles and activities in the value co-creation in the Russian context.