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A theoretical exploration of consumer engineering: implicit contracts and market making

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Godley, A. ORCID: https://orcid.org/0000-0002-3160-2499 and Heron, K. (2019) A theoretical exploration of consumer engineering: implicit contracts and market making. In: Logemann, J., Cross, G. and Köhler, I. (eds.) Consumer Engineering, 1920s-1970s. Worlds of Consumption. Palgrave Macmillan, pp. 63-75.

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To link to this item DOI: 10.1007/978-3-030-14564-4_4


Item Type:Book or Report Section
Refereed:Yes
Divisions:Henley Business School > Digitalisation, Marketing and Entrepreneurship
ID Code:84145
Publisher:Palgrave Macmillan
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