Article

Marbach, J., Lages, C., Nunan, D. and Ekinci, Y. (2019) Consumer engagement in online brand communities: the moderating role of personal values. European Journal of Marketing, 53 (9). pp. 1671-1700. ISSN 0309-0566 doi: 10.1108/ejm-10-2017-0721

Nunan, D. and Di Domenico, M. (2017) Big data: a normal accident waiting to happen? Journal of Business Ethics, 145 (3). pp. 481-491. ISSN 1573-0697 doi: 10.1007/s10551-015-2904-x

Marbach, J., Lages, C. R. and Nunan, D. (2016) Who are you and what do you value? Investigating the role of personality traits and customer-perceived value in online customer engagement. Journal of Marketing Management, 32 (5-6). pp. 502-525. ISSN 1472-1376 doi: 10.1080/0267257X.2015.1128472

Nunan, D. and Di Domenico, M. (2015) Exploring reidentfication risk: is anonymization a promise we can keep? International Journal of Market Research, 58 (1). pp. 19-34. ISSN 1470-7853

Nunan, D. (2015) Addressing the market research skills gap. International Journal of Market Research, 57 (2). pp. 177-178. ISSN 1470-7853 doi: 10.2501/IJMR-2015-000

Di Domenico, M., Daniel, E. and Nunan, D. (2014) 'Mental mobility’ in the digital age: entrepreneurs and the online home-based business. New Technology, Work and Employment, 29 (3). pp. 266-281. ISSN 1468-005X doi: 10.1111/ntwe.12034

Insley, V. and Nunan, D. (2014) Gamification and the online retail experience. International Journal of Retail & Distribution Management., 42 (5). pp. 340-351. ISSN 0959-0552 doi: 10.1108/IJRDM-01-2013-0030

Nunan, D. and Yenicioglu, B. (2013) Informed, uninformed and participative consent in social media research. International Journal of Market Research, 55 (6). pp. 791-808. ISSN 1470-7853

Nunan, D. and Di Domenico, M. (2013) Market research and the ethics of big data. International Journal of Market Research, 55 (4). pp. 505-520. ISSN 1470-7853

Nunan, D. and Knox, S. (2011) Can search engine advertising help access rare samples? International Journal of Market Research, 53 (4). pp. 523-540. ISSN 1470-7853

Report

Nunan, D. and Cook, A., (2012) Social media research: influencing the influencers. Report. Henley Centre for Customer Management