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Items where Author is "Garnelo-Gomez, Dr Irene"

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Number of items: 8.


Garnelo-Gomez, I., Money, K. and Littlewood, D. (2022) From holistically to accidentally sustainable: a study of motivations and identity expression in sustainable living. European Journal of Marketing. ISSN 0309-0566 doi:

Fernández-Muiños, M., Money, K., Saraeva, A. ORCID:, Garnelo-Gomez, I. and Vázquez-Suárez, L. (2022) Are the sins of the father the sins of the sons, but not the daughters? Exploring how leadership gender and generation impact the corporate social responsibility of franchise firms. Sustainability, 14 (14). 8574. ISSN 2071-1050 doi:

Akbar, M. B. ORCID:, Garnelo-Gomez, I., Ndupu, L., Barnes, E. and Foster, C. (2021) An analysis of social marketing practice: factors associated with success. Health marketing quarterly. ISSN 1545-0864 doi:

Money, K., Saraeva, A., Garnelo-Gomez, I., Pain, S. and Hillenbrand, C. (2017) Corporate reputation past and future: a review and integration of existing literature and a framework for future research. Corporate Reputation Review, 20 (3-4). pp. 193-211. ISSN 1479-1889 doi:

Book or Report Section

Garnelo-Gomez, I. and Saraeva, A. (2019) Yes, we can! Encouraging responsible management through effective CSR communication. In: Farache, F., Grigore, G., Stancu, A. and McQueen, D. (eds.) Responsible People: The Role of the Individual in CSR, Entrepreneurship and Management Education. Palgrave Macmillan, Cham, Switzerland, pp. 115-134. ISBN 9783030107390

Conference or Workshop Item

Garnelo-Gomez, I., Money, K. and Littlewood, D. (2019) “I Live Sustainably”: Exploring Sustainable Living Narratives Through Identity and Motivation. In: Academy of Management Annual Meeting 2019, 9-13 August 2019, Boston, USA. doi:

Garnelo-Gomez, I., Money, K. and Littlewood, D. (2015) Understanding the Identity and Motivations of Sustainable Consumers. In: British Academy of Mangement Conference, 8 - 10 September 2015, Portsmouth, UK.


Garnelo-Gomez, I. (2017) 'I Live Sustainably': exploring sustainable narratives through the lens of identity expression and motivational drives. PhD thesis, University of Reading.

This list was generated on Mon Nov 28 13:58:40 2022 UTC.

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