Items where Division is "Marketing and Reputation" and Year is 2011

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Jump to: B | C | D | E | F | G | H | K | L | M | N | P | R | S | W | Y

Number of items: 37.

B

Birchall, D., Chanaron, J.-J., Tovstiga, G. and Hillenbrand, C. ORCID: https://orcid.org/0000-0002-2929-5098 (2011) Innovation performance measurement: current practices, issues and management challenges. International Journal of Technology Management, 56 (1). pp. 1-20. ISSN 1741-5276 doi: https://doi.org/10.1504/IJTM.2011.042492

C

Canhoto, A. I. and Clark, M., (2011) Complaints management 2.0: dealing with unhappy customers when everybody has an audience. Report. Henley Centre for Customer Management

Champniss, G. and Rodes-Vila, F. (2011) Brand valued: how socially valued brands hold the key to a sustainable future and business success. Wiley. ISBN 9781119976677

Christodoulides, G., Michaelidou, N. and Siamagka, N. (2011) Using comparative affective states to develop a typology of internet users: evidence from eight countries. In: 40th EMAC Annual Conference, 2011, Ljubljana.

Christodoulides, G. and Michaelidou, N. (2011) Shopping motives as antecedents of e-satisfaction and e-loyalty. Journal of Marketing Management, 27 (1/2). pp. 181-197. ISSN 1472-1376 doi: https://doi.org/10.1080/0267257X.2010.489815

Christodoulides, G., Jevons, C. and Blackshaw, P. (2011) The voice of the consumer speaks forcefully in brand identity: user-generated content forces smart marketers to listen. Journal of Advertising Research , 51 (1). pp. 101-111. doi: https://doi.org/10.2501/JAR-51-1-101-111 (50th anniversary supplement)

Clark, M., Bryan, A. and Shapiro, M., (2011) Developing a social media strategy. Report. Henley Centre for Customer Management

Coleman, D., de Chernatony, L. and Christodoulides, G. (2011) B2B service brand identity: scale development and validation. Industrial Marketing Management, 40 (7). pp. 1063-1071. ISSN 0019-8501 doi: https://doi.org/10.1016/j.indmarman.2011.09.010

D

Dibley, A. and Clark, M., (2011) Enabling sustainability in a business-to-business context: how can suppliers enable and support their clients' sustainability initiatives most effectively? Report. Henley Centre for Customer Management

Dibley, A. and Clark, M., (2011) How to implement best practice in strategic partnerships: an outsource supplier and client perspective. Report. Henley Centre for Customer Management

E

Ekinci, Y., Zeglat, D. and Whyatt, G. (2011) Service quality, brand loyalty and profit growth in the UK budget hotels. Tourism Analysis, 16 (3). ISSN 1943-3999

F

Fennemore, P., Canhoto, A. I. and Clark, M., (2011) An investigation of existing and emerging segmentation practices in online social media networks. Report. Henley Centre for Customer Management

G

Gray, D. E., Ekinci, Y. and Goregaokar, H. (2011) Coaching SME managers: business development or personal therapy? A mixed methods study. The International Journal of Human Resource Management, 22 (4). pp. 863-882. ISSN 1466-4399 doi: https://doi.org/10.1080/09585192.2011.555129

Gray, D. E., Ekinci, Y. and Goregaokar, H. (2011) A five-dimensional model of attributes: some precursors of executive coach selection. International Journal of Selection and Assessment, 19 (4). pp. 415-428. ISSN 1468-2389 doi: https://doi.org/10.1111/j.1468-2389.2011.00569.x

Grigore, G. (2011) Corporate social responsibility and marketing. In: Crowther, D. and Aras, G. (eds.) Governance in the Business Environment – Developments in Corporate Governance and Responsibility. Emerald Group Publishing Limited, Bingley, pp. 41-58.

H

Hang, H. and Auty, S. (2011) Children playing branded video games: The impact of interactivity on product placement effectiveness. Journal of Consumer Psychology, 21 (1). pp. 65-72. ISSN 1057-7408 doi: https://doi.org/10.1016/j.jcps.2010.09.004

Harrington, T. and Clark, M., (2011) Homeworking. Report. Henley Centre for Customer Management

Hillenbrand, C. ORCID: https://orcid.org/0000-0002-2929-5098, Money, K. and Pavelin, S. (2011) Stakeholder-defined corporate responsibility for a pre-credit-crunch financial service company: lessons for how good reputations are won and lost. Journal of Business Ethics, 105 (3). pp. 337-356. ISSN 1573-0697 doi: https://doi.org/10.1007/s10551-011-0969-8

K

Kakabadse, N. K. ORCID: https://orcid.org/0000-0002-9517-8279, Kakabadse, A. ORCID: https://orcid.org/0000-0002-0031-7767, Knyght, R. and Lee-Davies, L. (2011) The invisible hand guiding technology: crossing the boundary of technology. International Journal of E-Politics, 2 (4). pp. 1-15. ISSN 1947-914x doi: https://doi.org/10.4018/jep.2011100101

Knyght, P. R., Kakabadse, N. K. ORCID: https://orcid.org/0000-0002-9517-8279, Kouzmin, A. and Kakabadse, A. ORCID: https://orcid.org/0000-0002-0031-7767 (2011) Chronic limitations of neo-liberal capitalism and oligopolistic markets: an urgent case for socialized capital. Society and Business Review, 6 (1). pp. 7-26. ISSN 1746-5680 doi: https://doi.org/10.1108/17465681111105805

Knyght, R., Kakabadse, N. ORCID: https://orcid.org/0000-0002-9517-8279, Kakabadse, A. ORCID: https://orcid.org/0000-0002-0031-7767 and Kouzmin, A. (2011) When rules and principles are not enough: insiders’ views and narratives on the global financial crisis. Journal of Change Management, 11 (1). pp. 45-67. ISSN 1479-1811 doi: https://doi.org/10.1080/14697017.2010.516269

L

Le Meunier-Fitzhugh, K., Baumann, J., Palmer, R. and Wilson , H. (2011) The implications of service-dominant logic and integrated solutions on the sales function. Journal of Marketing Theory and Practice, 19 (4). pp. 423-440. ISSN 1069-6679 doi: https://doi.org/10.2753/MTP1069-6679190405

Leek, S. and Christodoulides, G. (2011) A literature review and future agenda for B2B branding: Challenges of branding in a B2B context. Industrial Marketing Management, 40 (6). pp. 830-837. ISSN 0019-8501 doi: https://doi.org/10.1016/j.indmarman.2011.06.006

Lemke, F., Clark, M. and Wilson, H. (2011) Customer experience quality: an exploration in business and consumer contexts using repertory grid technique. Journal of the Academy of Marketing Science, 39 (6). pp. 846-869. ISSN 1552-7824 doi: https://doi.org/10.1007/s11747-010-0219-0

M

Michaelidou, N. and Christodoulides, G. (2011) Antecedents of attitude and intention towards counterfeit symbolic and experiential products. Journal of Marketing Management, 27 (9-10). pp. 976-991. ISSN 1472-1376 doi: https://doi.org/10.1080/0267257X.2010.549189

Michaelidou, N., Siamagka, N.-T. and Christodoulides, G. (2011) Usage, barriers and measurement of social media marketing: an exploratory investigation of small and medium B2B brands. Industrial Marketing Management, 40 (7). pp. 1153-1159. ISSN 0019-8501 doi: https://doi.org/10.1016/j.indmarman.2011.09.009

Money, K., Hillenbrand, C. ORCID: https://orcid.org/0000-0002-2929-5098 and Downing, S. (2011) Reputation in relationships. In: Helm, S., Liehr-Gobbers, K. and Storck, C. (eds.) Reputation management. 1st edition. Management for professionals. Springer, pp. 75-90. ISBN 9783642192654