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Items where Division is "Marketing and Reputation" and Year is 2019

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Number of items: 10.

Article

Casey, K., Lichrou, M. and Fitzpatrick, C. (2019) Treasured trash? A consumer perspective on small Waste Electrical and Electronic Equipment (WEEE) divestment in Ireland. Resources, Conservation and Recycling, 145. pp. 179-189. ISSN 0921-3449 doi: https://doi.org/10.1016/j.resconrec.2019.02.015

Hubert, M., Blut, M., Brock, C., Zhang, R. W., Koch, V. and Riedl, R. (2019) The influence of acceptance and adoption drivers on smart home usage. European Journal of Marketing, 53 (6). pp. 1073-1098. ISSN 0309-0566 doi: https://doi.org/10.1108/EJM-12-2016-0794

Husain, S., Molesworth, M. and Grigore, G. (2019) 'I once wore an angry bird t-shirt and went to read Qur’an': asymmetrical institutional complexity and emerging consumption practices in Pakistan. Marketing Theory, 19 (3). pp. 367-390. ISSN 1741-301X doi: https://doi.org/10.1177/1470593118821717

Japutra, A., Ekinci, Y. and Simkin, L. (2019) Self-congruence, brand attachment and compulsive buying. Journal of Business Research, 99. pp. 456-463. ISSN 0148-2963 doi: https://doi.org/10.1016/j.jbusres.2017.08.024

Marbach, J., Lages, C., Nunan, D. and Ekinci, Y. (2019) Consumer engagement in online brand communities: the moderating role of personal values. European Journal of Marketing, 53 (9). pp. 1671-1700. ISSN 0309-0566 doi: https://doi.org/10.1108/ejm-10-2017-0721

Molesworth, M. and Grigore, G. (2019) Scripts people live in the marketplace: an application of script analysis to Confessions of a Shopaholic. Marketing Theory, 19 (4). pp. 467-488. ISSN 1741-301X doi: https://doi.org/10.1177/1470593118821725

Book or Report Section

Farache, F., Grigore, G., McQueen, D. and Stancu, A. (2019) The role of the individual in promoting social change. In: Farache, F., Grigore, G., Stancu, A. and McQueen, D. (eds.) Responsible People: The Role of the Individual in CSR, Entrepreneurship and Management Education. Palgrave Studies in Governance, Leadership and Responsibility. Palgrave Macmillan, Cham, Switzerland, pp. 1-12. ISBN 9783030107390 doi: https://doi.org/10.1007/978-3-030-10740-6_1

Book

Farache, F., Grigore, G., Stancu, A. and McQueen, D., eds. (2019) Responsible people: the role of the individual in CSR, entrepreneurship and management education. Palgrave Studies in Governance, Leadership and Responsibility. Palgrave Macmillan, Cham, Switzerland, pp283. ISBN 9783030107390 doi: https://doi.org/10.1007/978-3-030-10740-6

Thesis

Dsouli, O. (2019) The impact of corporate governance on Moroccan firm performance. PhD thesis, University of Reading. doi: https://doi.org/10.48683/1926.00085945

Zulfa, N. (2019) You are to whom you speak: the moderating role of an associative vs dissociative audience group and service symbolism. PhD thesis, University of Reading. doi: https://doi.org/10.48683/1926.00085844

This list was generated on Tue Feb 4 16:46:02 2025 UTC.

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