Corporate reputation and social performance: the importance of fitTools Brammer, S. J. and Pavelin, S. (2006) Corporate reputation and social performance: the importance of fit. Journal of Management Studies, 43 (3). pp. 435-455. ISSN 1467-6486 Full text not archived in this repository. To link to this article DOI: 10.1111/j.1467-6486.2006.00597.x
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