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Transaction costs, information technologies and the choice of marketplace among farmers in Northern Ghana

Zanello, G. ORCID: https://orcid.org/0000-0002-0477-1385, Srinivasan, C. S. ORCID: https://orcid.org/0000-0003-2537-7675 and Shankar, B. (2014) Transaction costs, information technologies and the choice of marketplace among farmers in Northern Ghana. Journal of Development Studies, 50 (9). pp. 1226-1239. ISSN 1743-9140

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To link to this item DOI: 10.1080/00220388.2014.903244

Abstract/Summary

Using a transactions costs framework, we examine the impact of information and communication technologies (mobile phones and radios) use on market participation in developing country agricultural markets using a novel transaction-level data set of Ghanaian farmers. Our analysis of the choice of markets by farmers suggests that market information from a broader range of markets may not always induce farmers to sell in more distant markets; instead farmers may use broader market information to enhance their bargaining power in closer markets. Finally, we find weak evidence on the impact of using mobile phones in attracting farm gate buyers.

Item Type:Article
Refereed:Yes
Divisions:Life Sciences > School of Agriculture, Policy and Development > Department of Agri-Food Economics & Marketing
ID Code:36625
Uncontrolled Keywords:Market behaviour, transaction costs, information technologies.
Publisher:Taylor and Francis

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