Accessibility navigation


A semiotic analysis of persuasive technology: an application to obesity management

Wiafe, I. and Nakata, K. ORCID: https://orcid.org/0000-0002-7986-6012 (2010) A semiotic analysis of persuasive technology: an application to obesity management. In: 12th International Conference on Informatics and Semiotics in Organisations (ICISO 2010), 19-21 July 2010, Reading, UK, pp. 157-164.

Full text not archived in this repository.

It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.


Item Type:Conference or Workshop Item (Paper)
Refereed:Yes
Divisions:Henley Business School > Business Informatics, Systems and Accounting
ID Code:18178
Uncontrolled Keywords:persuasive technology; captology; weight management systems; obesity management; semiotic analysis

University Staff: Request a correction | Centaur Editors: Update this record

Page navigation