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Towards a classification system of relational activity in consumer electronic communities: the moderators’ tale

Hair, N. and Clark, M. (2008) Towards a classification system of relational activity in consumer electronic communities: the moderators’ tale. In: European Marketing Academy Conference, 27-30 May, Brighton. (Unpublished)

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Item Type:Conference or Workshop Item (Paper)
Refereed:No
Divisions:Henley Business School > Marketing and Reputation
ID Code:20236

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