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Analyzing the persuasion context of the persuasive systems design model with the 3D-RAB model

Wiafe, I., Muna, A., Nakata, K. and Gulliver, S. (2012) Analyzing the persuasion context of the persuasive systems design model with the 3D-RAB model. In: Persuasive 2012, June 6-8, Konsert & Kongress, Linköping, Sweden, pp. 193-202. (Lecture Notes in Computer Science 2012 Volume 7284, Persuasive Technology. Design for Health and Safety)

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Official URL: http://dx.doi.org/10.1007/978-3-642-31037-9_17

Abstract/Summary

Research into design methodology is one of the most challenging issues in the field of persuasive technology. However, the introduction of the Persuasive Systems Design model, and the consideration of the 3-Dimensional Re-lationship between Attitude and Behavior, offer to make persuasive technolo-gies more practically viable. In this paper we demonstrate how the 3-Dimensional Relationship between Attitude and Behavior guides the analysis of the persuasion context in the Persuasive System Design model. As a result, we propose a modification of the persuasion context and assert that the technology should be analyzed as part of strategy instead of event.

Item Type:Conference or Workshop Item (Paper)
Refereed:Yes
Divisions:Henley Business School > Business Informatics, Systems and Accounting
ID Code:28886
Additional Information:DOI: 10.1007/978-3-642-31037-9_17

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