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Mariani, M. and Buhalis, D. (2022) Facebook marketing. In: Buhalis, D. (ed.) Encyclopedia of tourism management and marketing. Edward Elgar Publishing Ltd. ISBN 9781800377479

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It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

To link to this item DOI: 10.4337/9781800377486.facebook.marketing


Item Type:Book or Report Section
Refereed:Yes
Divisions:Henley Business School > Leadership, Organisations and Behaviour
ID Code:98121
Publisher:Edward Elgar Publishing Ltd
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