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Selling the sewing machine around the world: Singer’s international marketing strategies, 1850–1920

Godley, A. (2006) Selling the sewing machine around the world: Singer’s international marketing strategies, 1850–1920. Enterprise and Society, 7 (2). pp. 266-314. ISSN 1467-2235

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To link to this article DOI: 10.1093/es/khj037


Item Type:Article
Refereed:Yes
Divisions:Henley Business School > Leadership, Organisations and Behaviour
ID Code:21088
Publisher:Oxford

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