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Trust and relationship commitment in the United Kingdom voluntary sector: determinants of donor behavior

Sargeant, A. and Lee, S. (2004) Trust and relationship commitment in the United Kingdom voluntary sector: determinants of donor behavior. Psychology & Marketing, 21 (8). pp. 613-635. ISSN 1520-6793

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To link to this article DOI: 10.1002/mar.20021


Item Type:Article
Refereed:Yes
Divisions:Henley Business School > Marketing and Reputation
ID Code:23163
Publisher:Wiley

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