The new global marketing reality

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Brookes, R. and Palmer, R. (2003) The new global marketing reality. Palgrave Macmillan, Basingstoke, pp320. ISBN 9781403905208

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Item Type:	Book
Refereed:	No
Divisions:	Henley Business School > Marketing and Reputation
ID Code:	23227
Publisher:	Palgrave Macmillan

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University of Reading