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Managing donor defection: why should donors stop giving?

Sargeant, A. (2001) Managing donor defection: why should donors stop giving? New Directions for Philanthropic Fundraising, 2001 (32). pp. 59-74. ISSN 1542-7846

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To link to this article DOI: 10.1002/pf.3204


Item Type:Article
Refereed:Yes
Divisions:Henley Business School > Marketing and Reputation
ID Code:23912
Publisher:Wiley

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