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Corporate responsibility research: past – present – future

Ghobadian, A., Money, K. and Hillenbrand, C. (2015) Corporate responsibility research: past – present – future. Group & Organization Management, 40 (3). pp. 271-294. ISSN 1059-6011

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To link to this item DOI: 10.1177/1059601115590320

Abstract/Summary

The concept of corporate responsibility (CR) has moved a long way over the past six decades, since Bowen’s book titled Social Responsibilities of the Businessman marked a modern era of business and society research. In this article, we trace the development of business and society literature to provide contextual background to contemporary studies of CR. As well as looking backward, however, we also project forward arguing that fundamental changes in the current business environment are likely to propel CR to new heights in the future. In particular, we explore the mechanisms by which CR affects stakeholder behavior and suggest ways in which scholars and practitioners may want to apply advances from psychology to link CR strategy to human motivation and the notion of balance in organizations and society.

Item Type:Article
Refereed:Yes
Divisions:Henley Business School > Marketing and Reputation
ID Code:40411
Publisher:Sage

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