Management research in the Arab Middle East: methodological challenges and opportunities

Hassan, F., Al Ariss, A., Brewster, C. ORCID: https://orcid.org/0000-0001-5314-1518 and Sidani, Y. (2025) Management research in the Arab Middle East: methodological challenges and opportunities. In: Routledge Handbook on Business and Management in the Middle East. Routledge, London, pp. 410-423. ISBN 9780367491123 doi: 10.4324/9781003044604

Abstract/Summary

Methodologies for researching management reflect the fact that management theories originated primarily in economically developed Western societies. Such methodologies may not provide accurate data in under-researched geographical regions where collecting and evaluating evidence about management may be particularly difficult for outsiders. As an example, we examine the case of the Arab Middle East, outlining the challenges to conducting traditional (Western style) management research in such regions, and indicating some opportunities that they offer. We offer some proposals for innovative ways of collecting data in such regions.

Item Type	Book or Report Section
URI	https://centaur.reading.ac.uk/id/eprint/127564
Identification Number/DOI	10.4324/9781003044604
Refereed	Yes
Divisions	Henley Business School > International Business and Strategy
Publisher	Routledge
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