The emergence of modern marketing: international dimensions

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Church, R. and Godley, A. ORCID: https://orcid.org/0000-0002-3160-2499 (2002) The emergence of modern marketing: international dimensions. In: Church, R. and Godley, A. ORCID: https://orcid.org/0000-0002-3160-2499 (eds.) The emergence of modern marketing. Routledge, London, pp. 1-5. ISBN 9780714683263

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Item Type:	Book or Report Section
Refereed:	No
Divisions:	Henley Business School > Leadership, Organisations and Behaviour
ID Code:	21412
Publisher:	Routledge

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University of Reading