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Number of items: 10.

2022

Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221 (2022) Sustainable marketing: creating positive impact through experiential learning. In: Bustamante, S., Saltevo, E., Schmitz, M. and Martinovic, M. (eds.) Shaping a Sustainable Future: Innovative Teaching Practices for Educating Responsible Leaders. FHW Forschung (72). Nomos, Baden-Baden, pp. 71-86. ISBN 9783848785155

Fernandez-Muinos, M., Money, K., Saraeva, A. ORCID: https://orcid.org/0000-0003-2223-4310, Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221 and Vazquez-Suarez, L. (2022) “The ladies are not for turning”: exploring how leader gender and industry sector influence the corporate social responsibility practices of franchise firms. Heliyon, 8 (11). e11930. ISSN 24058440 doi: https://doi.org/10.1016/j.heliyon.2022.e11930

Fernández-Muiños, M., Money, K., Saraeva, A. ORCID: https://orcid.org/0000-0003-2223-4310, Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221 and Vázquez-Suárez, L. (2022) Are the sins of the father the sins of the sons, but not the daughters? Exploring how leadership gender and generation impact the corporate social responsibility of franchise firms. Sustainability, 14 (14). 8574. ISSN 2071-1050 doi: https://doi.org/10.3390/su14148574

Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221, Money, K. and Littlewood, D. (2022) From holistically to accidentally sustainable: a study of motivations and identity expression in sustainable living. European Journal of Marketing, 56 (12). ISSN 0309-0566 doi: https://doi.org/10.1108/EJM-03-2020-0226

Akbar, M. B. ORCID: https://orcid.org/0000-0003-3092-6878, Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221, Ndupu, L., Barnes, E. and Foster, C. (2022) An analysis of social marketing practice: factors associated with success. Health marketing quarterly, 39 (4). pp. 356-376. ISSN 1545-0864 doi: https://doi.org/10.1080/07359683.2021.1997525

2019

Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221, Money, K. and Littlewood, D. (2019) “I Live Sustainably”: Exploring Sustainable Living Narratives Through Identity and Motivation. In: Academy of Management Annual Meeting 2019, 9-13 August 2019, Boston, USA. doi: https://doi.org/10.5465/AMBPP.2019.14592abstract

Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221 and Saraeva, A. ORCID: https://orcid.org/0000-0003-2223-4310 (2019) Yes, we can! Encouraging responsible management through effective CSR communication. In: Farache, F., Grigore, G., Stancu, A. and McQueen, D. (eds.) Responsible People: The Role of the Individual in CSR, Entrepreneurship and Management Education. Palgrave Macmillan, Cham, Switzerland, pp. 115-134. ISBN 9783030107390

2017

Money, K., Saraeva, A. ORCID: https://orcid.org/0000-0003-2223-4310, Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221, Pain, S. and Hillenbrand, C. ORCID: https://orcid.org/0000-0002-2929-5098 (2017) Corporate reputation past and future: a review and integration of existing literature and a framework for future research. Corporate Reputation Review, 20 (3-4). pp. 193-211. ISSN 1479-1889 doi: https://doi.org/10.1057/s41299-017-0034-3

Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221 (2017) 'I Live Sustainably': exploring sustainable narratives through the lens of identity expression and motivational drives. PhD thesis, University of Reading.

2015

Garnelo-Gomez, I. ORCID: https://orcid.org/0000-0002-8391-3221, Money, K. and Littlewood, D. (2015) Understanding the Identity and Motivations of Sustainable Consumers. In: British Academy of Mangement Conference, 8 - 10 September 2015, Portsmouth, UK.

This list was generated on Thu Mar 28 13:25:28 2024 UTC.

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