Article

Coelho, F. J., Lages, C. R. and Sousa, C. M. P. (2018) Personality and the creativity of frontline service employees: linear and curvilinear effects. The International Journal of Human Resource Management, 29 (17). pp. 2580-2607. ISSN 1466-4399 doi: https://doi.org/10.1080/09585192.2016.1255982

Ekinci, Y., Japutra, A. and Simkin, L. (2018) Tie the knot: building stronger consumers’ attachment toward a brand. Journal of Strategic Marketing, 26 (3). pp. 223-240. ISSN 1466-4488 doi: https://doi.org/10.1080/0965254X.2016.1195862

Halkos, G. and Skouloudis, A. (2018) Corporate social responsibility and innovative capacity: intersection in a macro-level perspective. Journal of Cleaner Production, 182. pp. 291-300. ISSN 0959-6526 doi: https://doi.org/10.1016/j.jclepro.2018.02.022

Halkos, G., Skouloudis, A., Malesios, C. and Evangelinos, K. (2018) Bouncing back from extreme weather events: some preliminary findings on resilience barriers facing small and medium-sized enterprises. Business Strategy and the Environment, 27 (4). pp. 547-559. ISSN 0964-4733 doi: https://doi.org/10.1002/bse.2019

Jenkins, R. and Molesworth, M. (2018) Conceptualizing consumption in the imagination: relationships and movements between imaginative forms and the marketplace. Marketing Theory, 18 (3). pp. 327-347. ISSN 1741-301X doi: https://doi.org/10.1177/1470593117740753

Littlewood, D. and Holt, D. (2018) Social entrepreneurship in South Africa: exploring the influence of environment. Business & Society, 57 (3). pp. 525-561. ISSN 0007-6503 doi: https://doi.org/10.1177/0007650315613293

Malesios, C., Skouloudis, A., Dey, P. K., Abdelaziz, F. B., Kantartzis, A. and Evangelinos, K. (2018) The impact of small- and medium-sized enterprises sustainability practices and performance on economic growth from a managerial perspective: some modeling considerations and empirical analysis results. Business Strategy and the Environment, 27 (7). pp. 960-972. ISSN 1099-0836 doi: https://doi.org/10.1002/bse.2045

Mardon, R., Molesworth, M. and Grigore, G. (2018) YouTube beauty gurus and the emotional labour of tribal entrepreneurship. Journal of Business Research, 92. pp. 443-454. ISSN 0148-2963 doi: https://doi.org/10.1016/j.jbusres.2018.04.017

Molesworth, M., Grigore, G. F. and Jenkins, R. (2018) Games people play with brands: an application of Transactional Analysis to marketplace relationships. Marketing Theory, 18 (1). pp. 121-146. ISSN 1741-301X doi: https://doi.org/10.1177/1470593117706530

Molesworth, M., Watkins, R. and Denegri-Knott, J. (2018) Possession work on hosted digital consumption objects as consumer ensnarement. Journal of the Association for Consumer Research, 1 (2). pp. 246-261. ISSN 2378-1823 doi: https://doi.org/10.1086/685474

Nikolaou, I. E., Shaun, L., Evangelinos, K. and Skouloudis, A. (2018) An assessment framework of environmental management practices of EMAS certified firms. International Journal of Social Ecology and Sustainable Development, 9 (4). pp. 1-17. ISSN 1947-8410 doi: https://doi.org/10.4018/ijsesd.2018100101

Sit, J. K., Hoang, A. and Inversini, A. (2018) Showrooming and retail opportunities: a qualitative investigation via consumer-experience lens. Journal of Retailing and Consumer Services, 40. pp. 163-174. ISSN 0969-6989 doi: https://doi.org/10.1016/j.jretconser.2017.10.004

Book or Report Section

Grigore, G. and Molesworth, M. (2018) 'Pouring politics down our throats': political CSR communication and consumer catharsis. In: Crowther, D. and Seifi, S. (eds.) Redefining Corporate Social Responsibility. Developments in Corporate Governance and Responsibility, 13. Emerald Publishing Limited, pp. 71-86. ISBN 9781787561625

Book

Grigore, G., Stancu, A. and McQueen, D., eds. (2018) Corporate responsibility and digital communities: an international perspective towards sustainability. Palgrave. ISBN 9783319634791 doi: https://doi.org/10.1007/978-3-319-63480-7

Thesis

Al Khateeb, A. (2018) Consumers' favourable emotional feelings towards foreign countries - investigating the effects of consumer affinity on brand perceptions. PhD thesis, University of Reading. doi: https://doi.org/10.48683/1926.00084927

Krings, W. (2018) Impacting the B2B-Business Development Process: social media usage within a global software environment. DBA thesis, University of Reading. doi: https://doi.org/10.48683/1926.00116782