Number of items: 88.
2025
Sprott, D. E., Hollebeek, L. D., Sigurdsson, V., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248 and Urbonavicius, S.
(2025)
Avatars' phygital social presence in the metaverse: an engaged theory perspective.
Psychology & Marketing.
ISSN 1520-6793
doi: 10.1002/mar.22191
Saha, V., Hollebeek, L. D., Venkatesh, M., Goyal, P. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2025)
Value co-creation: a metatheory unifying framework and fundamental propositions.
Marketing Intelligence and Planning.
ISSN 0263-4503
doi: 10.1108/MIP-03-2024-0163
2024
Hollebeek, L. D., Srivastava, R. K., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Urbonavicius, S. and Lim, W. M.
(2024)
Crafting conceptual proposition-based contributions in psychology and marketing: the 7C framework.
Psychology and Marketing, 41 (10).
pp. 2396-2411.
ISSN 1520-6793
doi: 10.1002/mar.22055
Shaban, A., Saraeva, A.
ORCID: https://orcid.org/0000-0003-2223-4310, Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314 and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2024)
The invisible hand of touch: testing a tactile sensation-choice satisfaction model in online shopping.
Journal of Sensory Studies, 39 (1).
e12897.
ISSN 1745-459X
doi: 10.1111/joss.12897
2023
Hollebeek, L. D., Menidjel, C., Itani, O. S., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248 and Sigurdsson, V.
(2023)
Consumer engagement with self-driving cars: a theory of planned behavior-informed perspective.
Asia Pacific Journal of Marketing and Logistics, 35 (8).
pp. 2029-2046.
ISSN 1355-5855
doi: 10.1108/APJML-08-2022-0654
Hollebeek, L. D., Urbonavicius, S., Sigurdsson, V., Arvola, R. and Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248
(2023)
Customer journey value: a conceptual framework.
Journal of Creating Value, 9 (1).
pp. 8-26.
ISSN 2454-213X
doi: 10.1177/23949643231157155
Hollebeek, L. D., Kumar, V., Srivastava, R. K. and Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248
(2023)
Moving the stakeholder journey forward.
Journal of the Academy of Marketing Science, 51 (1).
pp. 23-49.
ISSN 1552-7824
doi: 10.1007/s11747-022-00878-3
Hair, N., Akdevelioglu, D.
ORCID: https://orcid.org/0000-0002-5156-6384 and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2023)
The philosophical and methodological guidelines for ethical online ethnography.
International Journal of Market Research, 65 (1).
pp. 12-28.
ISSN 1470-7853
doi: 10.1177/14707853221137459
El Gendi, R. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2023)
Exploring climate for innovation in the telecommunications industry in an emerging market context.
Journal of Business and Management Sciences, 11 (4).
pp. 254-265.
ISSN 2333-4495
doi: 10.12691/jbms-11-4-5
Bakhsh, N. N., Hollebeek, L. D., Riivits-Arkonsuo, I., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248 and Casas, R.
(2023)
Proactive service recovery performance in emerging (vs. developed) market-based firms: the role of clients’ cultural orientation.
Organizations and Markets in Emerging Economies, 14 (2(28)).
pp. 260-285.
ISSN 2345-0037
doi: 10.15388/omee.2023.14.92
2022
Mitchell, S.-L.
ORCID: https://orcid.org/0000-0002-2286-9941 and Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248
(2022)
Rethinking nonprofit service disintermediation through service communication interactions.
Journal of Service Management, 33 (4/5).
pp. 758-773.
ISSN 1757-5818
doi: 10.1108/JOSM-10-2021-0401
Hollebeek, L. D.
ORCID: https://orcid.org/0000-0002-1282-0319, Sprott, D. E., Urbonavicius, S.
ORCID: https://orcid.org/0000-0003-4176-2573, Sigurdsson, V., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Riisalu, R.
ORCID: https://orcid.org/0000-0002-3332-7275 and Smith, D. L. G.
(2022)
Beyond the big five: the effect of machiavellian, narcissistic, and psychopathic personality traits on stakeholder engagement.
Psychology & Marketing, 39 (6).
pp. 1230-1243.
ISSN 1520-6793
doi: 10.1002/mar.21647
Hollebeek, L. D., Sharma, T. G., Pandey, R., Sanyal, P. and Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248
(2022)
Fifteen years of customer engagement research: a bibliometric and network analysis.
Journal of Product & Brand Management,, 31 (2).
pp. 293-309.
ISSN 1061-0421
doi: 10.1108/JPBM-01-2021-3301
Hollebeek, L. D.
ORCID: https://orcid.org/0000-0002-1282-0319, Urbonavicius, S., Sigurdsson, V., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Parts, O. and Rather, R. A.
ORCID: https://orcid.org/0000-0002-9242-1165
(2022)
Stakeholder engagement and business model innovation value.
The Service Industries Journal, 42 (1-2).
pp. 1-17.
ISSN 1743-9507
doi: 10.1080/02642069.2022.2026334
Hollebeek, L. D., Muñiz-Martínez, N., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Simanaviciute, A. and Letukyte, N.
(2022)
Customer engagement in emerging markets: framework and propositions.
Organizations and Markets in Emerging Economies, 13 (2).
pp. 284-299.
ISSN 2345-0037
doi: 10.15388/omee.2022.13.80
2021
Hollebeek, L. D., Sprott, D. E., Sigurdsson, V. and Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248
(2021)
Social influence and stakeholder engagement behavior
conformity, compliance, and reactance.
Psychology and Marketing, 39 (1).
pp. 90-100.
ISSN 1520-6793
doi: 10.1002/mar.21577
Hollebeek, L. D., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248 and Macky, K.
(2021)
Demystifying consumer digital cocreated value: social presence theory-informed framework and propositions.
Recherche et Applications en Marketing (English Edition), 36 (4).
pp. 24-42.
ISSN 2051-5707
doi: 10.1177/2051570720961986
Hollebeek, L. D., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248 and Macky, K.
(2021)
Démystifier la valeur cocréée digitale
du consommateur : cadre et
propositions fondées sur la théorie
de la présence sociale.
Recherche et Applications en Marketing (English Edition), 36 (4).
pp. 27-47.
ISSN 2051-5707
doi: 10.1177/07673701211054200
Hollebeek, L. D., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Hammedi, W. and Arvola, R.
(2021)
Cocreated brand value: theoretical model and propositions.
Journal of Brand Management, 28 (4).
pp. 413-428.
ISSN 1479-1803
doi: 10.1057/s41262-021-00235-9
Behnam, M., Hollebeek, L. D., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248 and Farabi, R.
(2021)
Exploring customer engagement in the product vs. service context.
Journal of Retailing and Consumer Services, 60.
102456.
ISSN 0969-6989
doi: 10.1016/j.jretconser.2021.102456
Hollebeek, L., Smith, D., Kasabov, E., Hammedi, W., Warlow, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2021)
Customer brand engagement during service lockdown.
Journal of Services Marketing, 35 (2).
JSM-05-2020-0199.R2.
ISSN 0887-6045
doi: 10.1108/JSM-05-2020-0199
Mitchell, S.-L. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2021)
Telling a different story: how nonprofit organizations reveal strategic purpose through storytelling.
Psychology and Marketing, 38 (1).
pp. 142-158.
ISSN 1520-6793
doi: 10.1002/mar.21429
Mitchell, S.-L. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2021)
Rethinking nonprofit brands through a volunteer lens: time for B2V.
Journal of Marketing Management, 37 (5-6).
pp. 464-487.
ISSN 1472-1376
doi: 10.1080/0267257X.2020.1818804
Mitchell, S.-L. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2021)
Volunteer choice of nonprofit organisation: an integrated framework.
European Journal of Marketing, 55 (1).
pp. 63-94.
ISSN 0309-0566
doi: 10.1108/EJM-05-2019-0427
2020
Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Lages, C. R. and Hollebeek, L. D.
(2020)
Friend or foe? Customer engagement’s value-based effects on fellow customers and the firm.
Journal of Business Research, 121.
pp. 549-556.
ISSN 0148-2963
doi: 10.1016/j.jbusres.2020.03.011
Hollebeek, L. D., Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Andreassen, T. W., Sigurdsson, V. and Smith, D.
(2020)
Virtual reality through the customer journey: framework and propositions.
Journal of Retailing and Consumer Services, 55.
102056.
ISSN 0969-6989
doi: 10.1016/j.jretconser.2020.102056
2019
Mitchell, S.-L. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2019)
Reconceptualising product life-cycle theory as stakeholder engagement with non-profit organisation.
Journal of Marketing Management, 35 (1-2).
pp. 13-39.
ISSN 1472-1376
doi: 10.1080/0267257X.2018.1562487
2018
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248, Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314 and Myers, A.,
(2018)
The ‘dark side’ of customer relationships -
determining the dark side.
Report.
Henley Centre for Customer Management, UK.
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Bryan, A.
(2018)
Are we working our customers too hard?
Journal of the Institute of Telecommunications Professionals, 12 (3).
pp. 22-26.
ISSN 1755-9278
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Bryan, A.
(2018)
Are we working our customers too hard? (Part 2).
Journal of the Institute of Telecommunications Professionals, 12 (4).
pp. 21-25.
ISSN 1755-9278
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Myers, A.,
(2018)
Complaint handling - resolving issues.
Report.
Henley Centre for Customer Management
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Myers, A.,
(2018)
How customer-centric are you?
Report.
Henley Centre for Customer Management
El Gendi, R. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2018)
New influencing dimensions to creating a climate for innovation – case of the Egyptian telecommunications industry.
In: British Academy of Management, 4-6 September 2018, Bristol Business School, University of the West of England, Bristol, UK.
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Myers, A.,
(2018)
Tailoring propositions for fairness and equality: case studies and best practice.
Report.
Henley Centre for Customer Management
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Myers, A.,
(2018)
The sharing economy - implications for business.
Report.
Henley Centre for Customer Management
2017
Mitchell, S. L. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2017)
Fifty years on, is Life Cycle Theory still relevant? An exploration and development of Life Cycle Models within the contemporary non-profit context.
In: British Academy of Management Conference, September 5th - 7th 2017, British Academy of Management Conference, Warwick Business School, pp. 1-26.
2016
Canhoto, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2016)
Social media in the business-to-business context:
use and value.
Report.
Henley Centre for Customer Management
Dibley, A., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Myers, A.
(2016)
Emerging trends in customer management in a changing world.
Journal of Emerging Trends in Marketing Management, 1 (2016).
pp. 130-140.
ISSN 2537-5865
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248, Harrington, T. and Myers, A.
(2016)
Promoting excellence in customer management: emerging trends in business.
Journal of Emerging Trends in Marketing and Management, 1 (2016).
pp. 119-129.
ISSN 2537-5865
2015
Harrington, T., Dibley, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2015)
B2B customer experience factors: understanding the
relationship with SME customers – interim report.
Report.
Henley Centre for Customer Management
2013
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Wongworawit, C.,
(2013)
Employee engagement: progress report.
Report.
Henley Centre for Customer Management
Canhoto, A. I. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2013)
Customer service 140 characters at a time: the users’ perspective.
Journal of Marketing Management, 29 (5-6).
pp. 522-544.
ISSN 1472-1376
doi: 10.1080/0267257X.2013.777355
Canhoto, A. I., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Fennemore, P.
(2013)
Emerging segmentation practices in the age of the social customer.
Journal of Strategic Marketing, 21 (5).
pp. 413-428.
ISSN 1466-4488
doi: 10.1080/0965254X.2013.801609
2012
Perkins, N. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2012)
Multichannel in a complex world.
Report.
Henley Centre for Customer Management
Hair, N. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2012)
Multichannel integration evidence from the States and a review of the field.
Report.
Henley Centre for Customer Management
Shapiro, M., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Hair, N.,
(2012)
Exploring online community participation.
Report.
Henley Centre for Customer Management
Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314, Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248, Samouel, P. and Hair, N.
(2012)
Online customer experience in e-retailing: an empirical model of antecedents and outcomes.
Journal of Retailing, 88 (2).
pp. 308-322.
ISSN 0022-4359
doi: 10.1016/j.jretai.2012.03.001
Dibley, A., Yenicioglu, B. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2012)
How collaborative innovation and co-creation
can deliver value: a stakeholder approach.
Report.
Henley Centre for Customer Management
2011
Lemke, F., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Wilson, H.
(2011)
Customer experience quality: an exploration in business and consumer contexts using repertory grid technique.
Journal of the Academy of Marketing Science, 39 (6).
pp. 846-869.
ISSN 1552-7824
doi: 10.1007/s11747-010-0219-0
Canhoto, A. I. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2011)
Complaints management 2.0: dealing with unhappy customers when everybody has an audience.
Report.
Henley Centre for Customer Management
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248, Bryan, A. and Shapiro, M.,
(2011)
Developing a social media strategy.
Report.
Henley Centre for Customer Management
Dibley, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2011)
Enabling sustainability in a business-to-business context: how can suppliers enable and support their clients' sustainability initiatives most effectively?
Report.
Henley Centre for Customer Management
Harrington, T. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2011)
Homeworking.
Report.
Henley Centre for Customer Management
Dibley, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2011)
How to implement best practice in strategic partnerships: an outsource supplier and client perspective.
Report.
Henley Centre for Customer Management
Fennemore, P., Canhoto, A. I. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2011)
An investigation of existing and emerging segmentation practices in online social media networks.
Report.
Henley Centre for Customer Management
Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314, Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248, Samouel, P. and Hair, N.,
(2011)
An investigation of online customer experience: understanding the drivers and consequences of a positive online customer experience in the e-retailing context.
Report.
Henley Centre for Customer Management
2010
Hair, N., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Shapiro, M.
(2010)
Toward a classification system of relational activity in consumer electronic communities: the moderators' tale.
Journal of Relationship Marketing, 9 (1).
pp. 54-65.
ISSN 1533-2675
doi: 10.1080/15332660903552238
Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314, Hair, N. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2010)
Online customer experience: a review of the business-to-consumer online purchase context.
International Journal of Management Reviews, 13 (1).
pp. 24-39.
ISSN 1468-2370
doi: 10.1111/j.1468-2370.2010.00280.x
2009
Dibley, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2009)
Best practice in managing relationships with outsource partners: an outsource supplier and client perspective.
Report.
Henley Centre for Customer Management
Bryan, A., Harrington, T. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2009)
Best practices in customer relationship management in the B2G market.
Report.
Henley Centre for Customer Management
Palmer, R., Hair, N. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2009)
Co-creation and the customer experience.
Report.
Henley Centre for Customer Management
Bailey, C., Baines, P. R., Wilson, H. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2009)
Segmentation and customer insight in contemporary services marketing practice: why grouping customers is no longer enough.
Journal of Marketing Management, 25 (3 & 4).
pp. 227-252.
ISSN 1472-1376
doi: 10.1362/026725709X429737
Hair, N., Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314 and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2009)
Using qualitative repertory grid techniques to explore perceptions of business-to-business online customer experience.
Journal of Customer Behaviour, 8 (1).
pp. 51-65.
doi: 10.1362/147539209X414380
Hair, N., Yenicioglu, B. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2009)
The commercialisation of social media.
Report.
Henley Centre for Customer Management
Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314, Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Hair, N.,
(2009)
The key influences upon a positive online customer experience.
Report.
Henley Centre for Customer Management
2008
Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314, Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Hair, N.
(2008)
Exploring notions of ideal customer experience in online business-to-business environments: a USA / European comparison.
In: International Colloquium in Relationship Marketing Conference, 14-17 September 2008, Swansea UK.
(Unpublished)
Wongworawit, R., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Lyman, M.
(2008)
A conceptual framework of frontline employees management in outsourced customer service operations.
In: AMA's SERVSIG, 5-7 June, Liverpool.
(Unpublished)
Hair, N. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2008)
Towards a classification system of relational activity in consumer electronic communities: the moderators’ tale.
In: European Marketing Academy Conference, 27-30 May, Brighton.
(Unpublished)
Harrington, T., Lee, S. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2008)
Public services: putting people first.
Report.
House of Commons
Dibley, A. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2008)
Corporate social responsibility: key issues and linkages with customer experience.
Report.
Henley Centre for Customer Management
Coxhead, H. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2008)
Managing the customer experience through intermediaries.
Report.
Henley Centre for Customer Management
Hair, N., Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314 and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2008)
Web quality and research update.
Report.
Henley Centre for Customer Management
2007
Wilson, H., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Smith, B.
(2007)
Justifying CRM projects in a business-to-business context: the potential of the Benefits Dependency Network.
Industrial Marketing Management, 36 (6).
pp. 770-783.
ISSN 0019-8501
doi: 10.1016/j.indmarman.2005.09.008
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Myers, A.,
(2007)
Customer experience and online shopping - measuring success.
Report.
Henley Centre for Customer Management
Hair, N., Rose, S.
ORCID: https://orcid.org/0000-0002-1212-8314 and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2007)
Exploring the optimal customer experience online.
Report.
Henley Centre for Customer Management
Glas, M. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2007)
How companies can switch customers to the use of low cost channels without risking the customer relationship.
Report.
Henley Centre for Customer Management
Bailey, C. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2007)
How companies use customer insight in inbound service call centres to drive cross-selling, up-selling and retention: an exploratory multiple case study.
Report.
Henley Centre for Customer Management
Wilson, H. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2007)
Manging the multichannel customer experience.
Report.
Henley Centre for Customer Management
Hair, N. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2007)
The ethical dilemmas and challenges of ethnographic research in electronic communities.
International Journal of Market Research, 49 (6).
2006
Smith, B., Wilson, H. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248
(2006)
Creating and using customer insight: 12 rules of best practice.
Journal of Medical Marketing, 6 (2).
pp. 135-139.
ISSN 1745-7912
doi: 10.1057/palgrave.jmm.5050013
Bailey, C. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2006)
How companies use customer insight to drive customer acquisition, retention, and development: an exploratory multiple case study.
Report.
Henley Centre for Customer Management
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Harrington, T.,
(2006)
Organisational climate research.
Report.
Henley Centre for Customer Management
Lemke, F., Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248 and Wilson, H.,
(2006)
What makes a great customer experience.
Report.
Henley Centre for Customer Management
2005
Smith, B., Wilson, H. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2005)
From data to dividends: what makes some firms better than others at turning information into value?
Report.
Henley Centre for Customer Management
Mouncey, P. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2005)
Outsourcing.
Report.
Henley Centre for Customer Management
2004
Mouncey, P. and Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248,
(2004)
Data: the weakest link or the core strength in CRM strategy.
Report.
Henley Centre for Customer Management
Clark, M. K.
ORCID: https://orcid.org/0000-0002-7123-4248, Smith, B. D. and McDonald, M. H. B.,
(2004)
Understanding the devil: uncovering the detail of
how effective CRM is implemented.
Report.
Henley Centre for Customer Management
2002
Clark, M.
ORCID: https://orcid.org/0000-0002-7123-4248, McDonald, M. and Smith, B.,
(2002)
Achieving excellence in customer relationship management.
Report.
Henley Centre for Customer Management
This list was generated on Fri May 30 03:58:02 2025 UTC.